Crabtree & Evelyn Shop Tour!

Sunday, April 01, 2012 Sidrah!!!! 5 Comments

Crabtree & Evelyn launched its first ever shop on 16th March 2012 at Dolmen City Mall in Karachi. I recently visited the shop and I wanted to take my readers on a tour to show you around the products that are available at the store! The shop was inaugurated by the British High Commissioner to Pakistan on the opening of the beauty care retailer. The shop offers a wide variety of skin care products. Ranging from Hand Therapy creams, Body Powders and perfumes.

Crabtree & Evelyn Shop Tour

About Crabtree & Evelyn:

Founded in 1972 by Cyrus Harvey, Crabtree & Evelyn has evolved from a small, family-run business – specializing in fine soaps from around the world – to an international company, well known and respected for its original fragrances, luxurious toiletries, gourmet foods - and gifts for those who enjoy a sophisticated lifestyle. Long before the natural and wellness movement became popular, Crabtree & Evelyn was wholeheartedly embracing the riches of the natural world, introducing product ranges made with fruit, flower and plant essences. We are dedicated to creating products and gifts that transform the ordinary rituals of daily life into extraordinary pleasurable experiences, and deliver upon our goal of Preserving A Fine Tradition ®.

John Evelyn

Crabtree & Evelyn is inspired by John Evelyn, a 17^th Century Englishman who was a visionary of his time. One of the first naturalists and conservationists, Evelyn travelled Europe experiencing the wonderful cultures and natural environments which he shared with his friends in British society. His great estate, Sayes Court, was planted with large expanses of elm trees, and the magnificent gardens Evelyn created were a wonder of the age. The diary of John Evelyn is a remarkable picture of 17^th life, both in England and on the continent. Evelyn’s personal motto “Explore everything. Keep the best.” has provided inspiration from our founding to this day.

The Crab Apple Tree Symbol

Our icon, the Crab Apple Tree (Pyrus malus), is native to Britain and the ancestor of all cultivated apple trees. Prized for its lovely form and its usefulness in the home apothecary, the Crab Apple Tree represents beauty and the natural goodness inherent in our brand.

The Still Room

Our inspirational model is the early home apothecary, or ‘still room’ as it was called in England. Still rooms existed at a time when the garden played an integral role in daily life – a time when fresh flowers, herbs and fruits from the gardens and orchards were distilled to make fragrant waters for the bath and soothing essences for the skin. Fruit preserves were also created to brighten the winter larder. From the magic of the still room came the little luxuries and necessities that enhanced the quality of everyday life. This innovative spirit, built on the foundation of Crabtree & Evelyn’s rich heritage and relationship to the garden, inspires us today.